{"product_id":"b005jzd3b4","title":"Start with Why: 15th Anniversary Edition: How Great Leaders Inspire Everyone to Take Action","description":"\u003cp\u003eBrought to you by Penguin.\u003c\/p\u003e\n\n\u003cp\u003eISN'T IT TIME YOU LISTEN TO  START WITH WHY ?\u003c\/p\u003e\n\n\u003cp\u003eSimon Sinek's iconic global bestseller has sold more than three million copies by asking a simple fundamental question:\u003c\/p\u003e\n\n\u003cp\u003eWhy are some people and organisations more innovative, more influential, and more profitable than others?\u003c\/p\u003e\n\n\u003cp\u003eThe answer to why is another why. Leaders like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with a WHY. They realized that people won't truly buy into an idea, a movement, a product or a service until they understand the WHY behind it.\u003c\/p\u003e\n\n\u003cp\u003eWith a new foreword, and updates throughout – like the importance of holding onto our WHY in a social media obsessed world - this 15th anniversary edition celebrates the simple but transformative idea that leads people to inspire greatness.\u003c\/p\u003e\n\n\u003cp\u003e'One of the most incredible thinkers of our time,' Steven Bartlett, podcaster and author of  Diary of a CEO\u003c\/p\u003e\n\n\u003cp\u003e‘A deep, abiding understanding of what you want to inspire, and how you want to lead is the basis of this inspirational book’  Forbes\u003c\/p\u003e\n\n\u003cp\u003eSimon Sinek 2011 (P) Penguin Audio 2025\u003c\/p\u003e","brand":"ANT","offers":[{"title":"Ebook","offer_id":52759344185560,"sku":"YSL20196","price":4.19,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0835\/3356\/2072\/files\/71umksk0fbL._SY1500.jpg?v=1792638943","url":"https:\/\/www.bookmebay.com\/products\/b005jzd3b4","provider":"BookMebay","version":"1.0","type":"link"}